The way to new perspectives
Visual identity development and roll out
bam! was asked to further develop the newly created visual identity of both, The Stepstone Group and the Stepstone Job Portal.
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Based on the basic design elements developed bam! creatives – together with Stepstone's brand management team – further sharpened the new brand identity for various assets and touchpoints.
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We have developed and designed an extensive online brand management system on Frontify® to ensure consistency across all platforms and countries.
With our expertise as a holistic branding agency, we not only rely on a modernized visual identity, but also on strong emotionalisation. Overall, we gave the brand a push to get the best out of it and to work out what it stands for: "The right job for everyone".
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Competences
Corporate Design​
Brand Management
The all new visual identity
The new design elements conveys more emotions and increase brand awareness.
Online brand management system
Digital OOH campaign
The launch of the new brand was accompanied by an OOH city take over campaign in Düsseldorf, Brussels and Vienna.
Online brand management
We developed an extensive online brand management system and defined numerous applications to ensure the consistency of the brand across all platforms and countries.